June 7 marked the opening of the first stop of "Refreshing Fujian - College & University Tourism Festival" series activity in Fujian Normal University! Under joint guidance of Fujian Provincial Tourism Administration and Fujian Normal University, this activity was co-held by Fujian Provincial Brand Scenic Areas Promotion Center and Committee of Communist Youth League of Fujian Normal University. The novel and lively flash activity attracted over 500 students and faculty members' participation on the scene. 

During the activity, the organizer hosted "Refreshing Fujian" Special Tourism Promotion Meeting. Chen Yihui, deputy director general of the Provincial Tourism Administration gave in-depth explanation on the brand connotation of "Refreshing Fujian", made in-depth discussion on the tourism brand value of "Refreshing Fujian" and also introduced the new pattern and new development of tourism in Fujian after Hefei-Fuzhou High-speed Railway is put into service. As a result, students gained deeper understanding on the cultural connotation of "Refreshing Fujian" and a strong stir was caused among students and teachers on the scene. 

In addition, "Great Benefits for Summer Vacation, "Go" to Refreshing Fujian" activity threw those on the scene to a spree! Such brand scenic areas as Mount Wuyi, Taimushan, Three Lanes and Seven Alleys, Meizhou Island, Taining, Taoyuan Cave - Yinlin Stone Forest, Guanzhai Mountain, Yongding Earth Building, Nanjing Earth Building and Volcanic Island worked together with Fujian Tourism Company Ltd., China Youth International Travel Service Fujian and many other provincial travel agencies to make this cooperative promotion meeting through "brand promotion + product promotion during summer holiday + 10,000 gifts after QR code scanning + "on-site interaction activity". Many students took part in the activity with great enthusiasm in spite of the hot weather! 

Jigsaw Competition on the Scenic Area 

Tear Brand Name 

Showstopper 

Time for RP! 

Each scenic area demonstrated their respective characteristics by various means to attract students. The activity scene of Taimushan SCENIC Area was also rather crowded. Under the guidance of Lin Shibi, secretary of Taimushan Management Committee, working staff and students made warm interaction. The fan gifting game after scanning QR code and free ticket after phone shaking further made over 300 participants on the scene go "crazy"! 

Lin Shibi gave away one ticket of Taimushan to each activity winner for free!

A beautiful girl: I'm so happy! 

Such a hot scene "surprised" Chen Yihui, deputy director general of the Provincial Tourism Administration and Lin Qiu, director of the Provincial Tourism Promotion Center! They paid a special visit to the exhibition area of Taimushan for praise~

"Refreshing Fujian - College & University Tourism Festival" series activity came to a successful end in such a hot atmosphere. It is believed that more students will visit Taimushan to enjoy its grand landscape on their summer holiday! 

(Photo & Article: Taimushan Management Committee)